Orange Athletics and Steiner Sports Launch "Syracuse Steiner Collectibles
8/16/2006 3:49:34 PM
Director of Athletics Dr. Daryl Gross and Steiner Sports CEO Brandon Steiner, a 1981 graduate of Syracuse University, are pleased to announce "Syracuse Steiner Collectibles," a multi-faceted marketing partnership. Gross and Steiner introduced the new line on Tuesday, August 15 live on 1050 ESPN Radio at the ESPN Zone in New York City with former Syracuse University and New York Giants standout Joe Morris '82 in attendance.
"For Syracuse athletics to partner with someone like Steiner Collectibles is just unbelievable," Gross said. "Those of us who know Brandon Steiner and what he has done with Yankee Collectibles and all those other enterprises understand this is the best in collectibles. Brandon has reached out to us and we have created a partnership that will make all of our fans happy. To see how he presents memorabilia is incredible. We also want to thank Michael Veley, Director of the Syracuse Sport Management program, for getting Brandon and Syracuse Athletics together and helping us consummate this partnership. This will be a lot of fun for our fans. It will be another opportunity to enjoy Syracuse Athletics."
The first of its kind marketing relationship will provide fans of "Orange Nation" with access to Syracuse sports memorabilia and players, and will release hundreds of authenticated memorabilia from one of college sports' most historic programs. Among the authentic items available will be collector's pieces of the Carrier Dome hardwood floor from the 2003 men's basketball championship season, which will be converted into furniture and plaques, as well as basketballs, footballs and jerseys. Syracuse sport management majors will help to run Syracuse Steiner Collectibles.
About Steiner Sports
Steiner Sports Marketing, Inc. is a part of Omnicom Group Inc. (NYSE: OMC) www.omnicomgroup.com. Omnicom is a leading global advertising, marketing and corporate communications company. Omnicom's branded networks and numerous specialty firms provide advertising, strategic media planning and buying, direct and promotional marketing, public relations and other specialty communications services to over 5,000 clients in more than 100 countries. Steiner Sports Marketing is a full service sports marketing and event company that leverages the power of sports to build successful marketing programs for a diverse group of clients. Steiner currently maintains relationships with over 5,000 athletes.
