The Shot Clock of Life


by Brandon Steiner April 25, 2013 0 Comments

When you’re a kid, you never think about tomorrow. Because you have a seemingly endless string of tomorrows ahead of you. You take them for granted.

You put things off.

You're not really aware of the shot clock of life.

But as you get older, you start to get more and more aware that there isn’t always going to be a tomorrow. Sure, you know you’re not gonna go today, you’re not gonna go tomorrow, but you start to really appreciate that one day…

You begin to discover the shot clock of life.

This gives you a sense of urgency.

You realize that you can’t put the important things off until tomorrow.

That if you want to live the life you want, you have to devote some time to your dreams and goals every single day.

Are you doing that? Are you visualizing how you’re going to achieve your life goals and working towards them – even if it’s just inching towards them – every single day?

Making a few moves like that, every day, is like a basketball team running a strategic half-court offense to set up a good shot attempt.

Not devoting some time every day to your ambitions is like waiting for a three-point bomb to bail you out at the last moment.

How often do you think about the shot clock of life?

Because the truth is, you're not a kid anymore.




Brandon Steiner
Brandon Steiner

Author

Brandon Steiner is the founder and chairman of Steiner Sports Marketing and Memorabilia, the largest company of its kind in America. Considered a sports marketing guru, Brandon is a permanent fixture in the media as a regular on ESPN NY Radio 98.7 FM and as host of "The Hook-Up with Brandon Steiner" on YES Network. He has appeared frequently on CNBC, CNN, MSNBC, ESPN, and in newspapers including the New York Times and the Wall Street Journal. The author of The Business Playbook: Leadership Lessons from the World of Sports and You Gotta Have Balls: How a Kid from Brooklyn Started From Scratch, Bought Yankee Stadium, and Created a Sports Empire, Brandon lives in Scarsdale, New York, with his wife, Mara and children Crosby and Nicole.




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