Forever Young


by Brandon Steiner August 22, 2013 0 Comments

I love that quote because it also applies to being an entrepreneur.

If you start a business, or run a business, or manage part of a business, or any project, really, you have to keep your mind flexible, like a child's; you can't get stuck in any sort of thinking rut. There's so much you might be missing.

I work at this all the time.

After my son left for college a couple of years ago, I befriended the son of a neighbor. Alex was around ten. I took him to ballgames and athlete appearances and events whenever I could – to help me see the world through his eyes.

My wife used to laugh at me.

“You know,” she would say, “that’s not your son.”

But that’s my business. Finding the little kid in everybody. That way of looking at the world – with a sense of wonder and imagination.

When I go to a game, and a kid stops me, I always listen to what he has to say. Then I pitch him ideas. I tell him to email me if he thinks of anything I can use.

We have so much to learn about all areas of life from kids.

So my question to you is - When was the last time you employed a ten-year old consultant?

They can be just as enlightening as the "pros" and their rates are much much lower!




Brandon Steiner
Brandon Steiner

Author

Brandon Steiner is the founder and chairman of Steiner Sports Marketing and Memorabilia, the largest company of its kind in America. Considered a sports marketing guru, Brandon is a permanent fixture in the media as a regular on ESPN NY Radio 98.7 FM and as host of "The Hook-Up with Brandon Steiner" on YES Network. He has appeared frequently on CNBC, CNN, MSNBC, ESPN, and in newspapers including the New York Times and the Wall Street Journal. The author of The Business Playbook: Leadership Lessons from the World of Sports and You Gotta Have Balls: How a Kid from Brooklyn Started From Scratch, Bought Yankee Stadium, and Created a Sports Empire, Brandon lives in Scarsdale, New York, with his wife, Mara and children Crosby and Nicole.




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