Take *Care* of Yourself


by Brandon Steiner October 21, 2013 0 Comments

Read the directive above and think of one thing you could do for yourself because you deserve it.

My guess is that if you're under thirty, your thoughts turned to buying something for yourself; or treating yourself to a great meal, or a few drinks; or seeing a movie you've been waiting to see; or going to a concert; or getting a massage; or giving in and munching down that bag of chips or that donut...stuff like that.

If you're a bit older, you might have thought of some less "glitzy" options, like a quiet night at home with a healthy home-cooked meal; or a good workout or yoga class; or calling an old friend or loved on you haven't spoken to in a while; or turning in early tonight to be super-rested for tomorrow.

The difference between the two groups is that younger people are more likely to look at doing "something nice for themselves" as pampering themselves. As attaining instant gratification for themselves. That's natural. They haven't been around as long; they don't see the long game as readily.

Older people know that the satisfaction you get from pampering yourself gives you a lot of enjoyment in the moment, but that feeling wears off quickly.

They appreciate the difference between pampering yourself and taking care of yourself.

Taking care of yourself is less romantic.  It's doing things like making sure you get a medical checkup every year, and having your teeth cleaned twice a year; working out at least three times a week; keeping up with the news, and your friends; and putting some volunteer work in; etc. It's generally about shunning the short-term joy for the long-term satisfaction.

I don't think I need to spell out which is better for you between pampering yourself and taking care of yourself.

The question is - Next time you do something nice for yourself because you deserve it (and make no mistake; you do deserve it), which will you choose?

Pampering or caring?




Brandon Steiner
Brandon Steiner

Author

Brandon Steiner is the founder and chairman of Steiner Sports Marketing and Memorabilia, the largest company of its kind in America. Considered a sports marketing guru, Brandon is a permanent fixture in the media as a regular on ESPN NY Radio 98.7 FM and as host of "The Hook-Up with Brandon Steiner" on YES Network. He has appeared frequently on CNBC, CNN, MSNBC, ESPN, and in newspapers including the New York Times and the Wall Street Journal. The author of The Business Playbook: Leadership Lessons from the World of Sports and You Gotta Have Balls: How a Kid from Brooklyn Started From Scratch, Bought Yankee Stadium, and Created a Sports Empire, Brandon lives in Scarsdale, New York, with his wife, Mara and children Crosby and Nicole.




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