Taking Care of Home

by Brandon Steiner August 24, 2015 0 Comments

The next episode of “The Hook-Up” is here and I couldn’t be more excited. Dellin Betances has been a lights-out pitcher in his first few years with the New York Yankees and for those of you that didn’t know, he is a local guy. Dellin was born in Washington Heights in Manhattan and also lived on the Lower East Side. As a young aspiring baseball player, he was a big Yankees fan (he actually attended David Wells’ perfect game in 1998) and he played in the Youth Service League as a kid.

For more than 60 years, the Youth Service League has been providing youth programs for inner city children. It is comprised of an all-volunteer staff and is a New York City-wide program providing meaningful and positive educational life and skills development.

I got to surprise kids that are currently in the Youth Service League in this episode with special a visit from Dellin. Not only that, the league was also surprised with $10,000 in donated baseball equipment from Modell’s Sporting Goods, and an additional $10,000 donation courtesy New Era Cap to aid in building additional baseball fields.

In addition to the donations, Steiner Sports, Modell’s Sporting Goods & New Era Cap joined forces to create a limited edition hat, featuring an exclusive Dellin Betances patch that pays tribe to his roots. The hat will be sold exclusively at select Modell’s stores in New York, as well as online. A portion of all proceeds will benefit Youth Service League in their efforts to build additional baseball fields in the NY area.

I hope you enjoy this episode. Learn more about the show here and see below for re-air dates (all times ET):

  • Tuesday, August 25th                     11pm (following Yankees-Houston game/postgame)
  • Wednesday, August 26th               10pm (following Yankees Encore)
  • Sunday, August 30th                      7pm
  • Monday, August 31st                      11pm (following Yankees-Boston game/postgame)
  • Wednesday, September 2nd         11:30pm
  • Thursday, September 3rd             11pm (following ACC Football: Alcorn State @ Georgia Tech)
  • Sunday, September 6th                 7pm
  • Monday, September 7th                10pm (following Yankees Encore)
  • Saturday, September 12th             11pm (following Yankees Encore)
  • Sunday, September 13th                7pm

Brandon Steiner
Brandon Steiner


Brandon Steiner is the founder and chairman of Steiner Sports Marketing and Memorabilia, the largest company of its kind in America. Considered a sports marketing guru, Brandon is a permanent fixture in the media as a regular on ESPN NY Radio 98.7 FM and as host of "The Hook-Up with Brandon Steiner" on YES Network. He has appeared frequently on CNBC, CNN, MSNBC, ESPN, and in newspapers including the New York Times and the Wall Street Journal. The author of The Business Playbook: Leadership Lessons from the World of Sports and You Gotta Have Balls: How a Kid from Brooklyn Started From Scratch, Bought Yankee Stadium, and Created a Sports Empire, Brandon lives in Scarsdale, New York, with his wife, Mara and children Crosby and Nicole.

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