It used to be important to have a To-Do list and to stick to it. But nowadays, with electronic and other kinds of distractions vying for our time, it’s more important to stick to the Not to Do List. Some tips that explain what I mean:
- Go on your calendar regularly, see the things you have scheduled, and ask yourself: Do I really need to do that? Is there someone else who can do it?Does it need to be done at all?
- Don’t check your email first thing in the morning. Decide what your priorities are for the day, and then check your email. Don’t let your emails grab a hold of you before you have a handle on what you want to accomplish today.
- Don’t multi-task during certain hours of the day. When you are distracted from one thing by another, it can take up to 11 minutes to get back on track after you return to the first thing. So when you try to multi-task, you’re burning a lot of extra time on things that should take less time. (I’ve heard multi-tasking compared to being stoned for this reason!
Yes is easy, but no is hard. So it’s more difficult to stick to your Not-to-Do list than your To-Do list.
But if you really want to get anything done, that’s what you have to do.
What’s on your Not to Do list?
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Brandon Steiner is the founder and chairman of Steiner Sports Marketing and Memorabilia, the largest company of its kind in America. Considered a sports marketing guru, Brandon is a permanent fixture in the media as a regular on ESPN NY Radio 98.7 FM and as host of "The Hook-Up with Brandon Steiner" on YES Network. He has appeared frequently on CNBC, CNN, MSNBC, ESPN, and in newspapers including the New York Times and the Wall Street Journal. The author of The Business Playbook: Leadership Lessons from the World of Sports and You Gotta Have Balls: How a Kid from Brooklyn Started From Scratch, Bought Yankee Stadium, and Created a Sports Empire, Brandon lives in Scarsdale, New York, with his wife, Mara and children Crosby and Nicole.